Senior Manager, Marketing Operations & Analytics

PagerDuty (NYSE:PD) is a leader in Digital Operations Management. In an always-on world, organizations of all sizes trust PagerDuty to help them deliver a perfect digital experience to their customers, every time. Teams use PagerDuty to identify issues and opportunities in real time and bring together the right people to fix problems faster and prevent them in the future. Over 13,000 organizations (including 60 of Fortune 100) rely on PagerDuty to succeed with Digital Transformation, Cloud Migration, and DevOps Modernization. Notable customers include GE, Cisco, Genentech, Electronic Arts, Cox Automotive, Netflix, Shopify, Zoom, DoorDash, Lululemon and more. We are expanding rapidly as a platform for Digital Operations Management using AI/ML and Automation and growing our adoption by Development, IT, Customer Service, Security, and other teams across the organization, PagerDuty is seeking a strategic, data-driven, and revenue-focused Senior Manager, Marketing Operations & Analytics to lead a high-performing team responsible for marketing systems, processes, and insights that power our go-to-market engine. Reporting to the VP, Revenue Marketing & Operations, this leader will drive global scalability, operational excellence, and measurable pipeline impact by aligning marketing programs with revenue strategy. The ideal candidate brings a deep understanding of B2B marketing operations, data architecture, and performance analytics — fostering innovation and continuous improvement across a connected technology ecosystem. How You Impact Our Vision Team Leadership & Development Lead, coach, and develop a blended, global team of marketing operations and data analysts focused on performance, accountability, and continuous optimization. Foster strong cross-functional alignment across Marketing, Sales, Operations, Ent Applications, and Business Intelligence on the governance and execution of shared operational systems and processes to improve efficiency and outcomes. Marketing Systems Ownership Own the marketing technology stack — including Marketo, DemandBase, and LeanData — ensuring data integrity, process efficiency, and workflow alignment across global teams. Drive scalable process design and platform governance to enable global lead management, scoring, routing, and funnel optimization. Lead adoption, training, and change management initiatives around the tech stack that maximize utilization and measurable ROI from the tech stack. Analytics, Insights & Reporting Oversee the design and delivery of global marketing performance dashboards, reports, and attribution analysis across campaigns, pipeline, and revenue outcomes. Partner with Business Intelligence and Ent Applications to develop unified data models and accurate forecasting frameworks. Ensure cohesive data governance, quality standards, and cross-system hygiene. Translate data insights into strategic business recommendations, influencing go-to-market strategies and revenue planning. Cross-Functional Collaboration & Governance Partner with Revenue Operations, Sales, and Data Engineering to align marketing data architecture with company-wide revenue systems. Contribute to data governance initiatives that ensure compliance, consistency, and performance across platforms. Collaborate closely with Integrated Campaign and Field Marketing teams to operationalize global campaign execution and reporting readiness. Help scale processes and develop standards that accelerate lead-to-revenue velocity and improve marketing ROI. Innovation & Enablement Champion adoption of AI, automation, and advanced analytics tools to improve operational efficiency and insight generation. Drive innovation through continuous evaluation of new technologies, process enhancements, and data-driven experimentation. Promote a culture of agility and operational excellence, embedding a mindset of scalable growth and performance measurement. Knowledge, Skills, and Experience 8+ years of combined experience in Marketing Operations, Analytics, or Revenue Operations, including 3+ years of successfully leading a global team. Experience with Salesforce, Marketo, Tableau, and DemandBase (experience with LeanData preferred). Proven success in scaling global operations, managing complex data environments, and leading cross-functional change initiatives. Demonstrated understanding of B2B marketing funnels, attribution models, lifecycle processes, and subscription or recurring revenue models. Deep analytics capability — translating data into actionable insights, forecasts, and strategic recommendations. Excellent stakeholder management, communication, and collaboration skills with senior executives and cross-functional peers. Experience using AI/automation tools, data architecture, and modern marketing analytics best practices. PagerDuty is a flexible, hybrid workplace. We embrace and encourage in-person working as an integral part of our culture. Both our employees and external research tells us that co-located collaboration strengthens connections, drives innovation, and accelerates learning. This role is expected to come into our San Francisco office twice per week, so you can thrive in your new role and fully embrace being a Dutonian! The base salary range for this position is 131,000 - 220,000 USD. This role may also be eligible for bonus, commission, equity, and/or benefits. Our base salary ranges are determined by role, level, and location. The range, which is subject to change based on primary work location, reflects the minimum and maximum base salary we expect to pay newly hired employees for the position. Within the range, we determine pay for an individual based on a number of factors including market location, job-related knowledge, skills/competencies and experience. Your recruiter can share more about the specific offerings for this role, as well as the salary range for your primary work location during the hiring process. Hesitant to apply? We encourage you to submit your resume even if you don't meet every requirement. We value potential and consider each candidate's full professional story. Whether you're exploring a career change or taking your next step, we look forward to reviewing your application. If this just isn’t the right role or time - sign up for job alerts! Where we work PagerDuty operates a hybrid work model with offices in 8 major cities: Atlanta, Lisbon, London, San Francisco, Santiago, Sydney, Tokyo, and Toronto. While we offer flexibility within our established locations, we cannot employ candidates residing in: Location restrictions: Australia: Northern Territory, Queensland, South Australia, Tasmania, Western Australia Canada: Alberta, Manitoba, Newfoundland, Northwest Territories, Nunavut, PEI, Quebec, Saskatchewan, Yukon United States: Alaska, Hawaii, Iowa, Louisiana, Mississippi, Nebraska, New Mexico, Oklahoma, Rhode Island, South Dakota, West Virginia, Wyoming Candidates must reside in an eligible location, which vary by role. How we work Our values guide how we support customers, collaborate with colleagues, develop products, and foster a culture of belonging. They define not just our actions, but what it means to be Dutonian. People Leaders at PagerDuty are responsible for creating high performance environments that drive accountability. PagerDuty has four key dimensions that define our Leadership Impact: Lead Self, Lead the Team, Lead the Business, and Lead the Future. Each dimension has three associated competencies to give leaders a shared language for guiding their development, career, promotion, and succession planning discussions. Our Manager Expectations serve as a practical guide for managers to understand their responsibilities, prioritize their efforts, and drive engagement and performance. What we offer As a global organization, our total rewards approach is competitive with industry standards and aligned with local laws and regulations. Learn more, including country-specific offerings, on our benefits site. Your package may include: Competitive salary Comprehensive benefits package Flexible work arrangements Company equity* ESPP (Employee Stock Purchase Program)* Retirement or pension plan* Generous paid vacation time Paid holidays and sick leave Dutonian Wellness Days & HibernationDuty - companywide paid days off in addition to PTO Paid parental leave: 22 weeks for pregnant parent, 12 weeks for non-pregnant parent (some countries have longer leave standards and we comply with local laws)* Paid volunteer time off: 20 hours per year Company-wide hack weeks Mental wellness programs *Eligibility may vary by role, region, and tenure About PagerDuty PagerDuty, Inc. (NYSE:PD) is a global leader in digital operations management. The PagerDuty Operations Cloud is an AI-powered platform that empowers business resilience and drives operational efficiency for enterprises. With a generative AI assistant at its core, PagerDuty empowers teams to detect and resolve issues in real time, orchestrate complex workflows, and drive continuous improvement across their digital operations. Trusted by nearly half of both the Fortune 500 and the Forbes AI 50, as well as approximately two-thirds of the Fortune 100, PagerDuty is essential for delivering always-on digital experiences to modern businesses PagerDuty is Great Place to Work-certified™, a Fortune Best Workplace for Millennials, a Fortune Best Medium Workplace, a Fortune Best Workplace in Technology, and a top rated product on TrustRadius and G2. Go behind-the-scenes on our careers site and @pagerduty on Instagram. Additional Information PagerDuty is an equal opportunity employer. PagerDuty does not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, parental status, veteran status, or disability status. Your privacy is important to us. By submitting an application, you confirm that you have read and understand PagerDuty's Privacy Policy. PagerDuty is committed to providing reasonable accommodations for qualified individuals with disabilities in our job application process. Should you require accommodation, please email accommodation@pagerduty.com and we will work with you to meet your accessibility needs. PagerDuty uses the E-Verify employment verification program.