Job Description
Work Schedule
Standard (Mon-Fri)
Environmental Conditions
Office
Job Description
As part of the Thermo Fisher Scientific team, you'll discover meaningful work that makes a positive impact on a global scale. Join our colleagues in bringing our Mission to life every single day to enable our customers to make the world healthier, cleaner and safer. We provide our global teams with the resources needed to achieve individual career goals while helping to take science a step beyond by developing solutions for some of the world's toughest challenges, like protecting the environment, making sure our food is safe or helping find cures for cancer.
DESCRIPTION
Own product/service marketing strategy and execution leadership for the Cell Therapy portfolio, ensuring strong market insight, positioning, and GTM delivery.
LOCATION:
This is onsite Marketing position available for hire at our sites in Grand Island, NY, Waltham, MA, Miami, FL, Hunt Valley, MD, or Morrisville, NC. Residency within commuting distance to any of these site is required. No relocation assistance will be provided.
Market & customer insight:
Own market assessment, competitive landscape, and customer needs
Partner with centralized VOC/market research for prioritized insights
Translate insights into clear growth opportunities
Positioning, messaging & content briefs:
Define segmentation, ICP, value proposition, and customer messaging
Develop customer journey and content strategy
Create clear briefs for technical/content shared services
Go-to-market planning:
Develop GTM tactical plans for NPI launches, campaigns, and key initiatives
Coordinate with demand gen/events/marcom for execution
Ensure alignment with product management and commercial teams
Sales enablement inputs & feedback loop:
Develop sales playbooks/training/tools with support from enablement
Capture field/customer feedback and refine messaging
Support key customer engagements as needed
REQUIREMENTS
Bachelor's Degree plus 6 years of experience in marketing in life sciences or related industry
Preferred Fields of Study: Life sciences, marketing, business administration, or related field
Strong expertise in developing and executing multi-channel marketing strategies and campaigns
Demonstrated ability to translate technical/scientific content into compelling customer messaging
Strong project management and organizational skills to handle multiple priorities
Experience with digital marketing, including SEO/SEM, social media, and marketing automation platforms
Strong analytical capabilities to measure campaign effectiveness and drive data-based decisions
Strong written and verbal communication skills
Demonstrated ability to influence and collaborate across matrix organizations
Deep understanding of marketing fundamentals: 4Ps, segmentation, value proposition development
Experience developing sales enablement tools and customer-facing materials
Knowledge of life science research markets and competitor landscape preferred
Ability to travel up to 25%
Proficiency in Microsoft Office suite and marketing automation/CRM platforms
Business acumen with customer-centric mindset
Compensation and Benefits
The salary range estimated for this position based in Massachusetts is $104,000.00–$154,100.00.
This position may also be eligible to receive a variable annual bonus based on company, team, and/or individual performance results in accordance with company policy. We offer a comprehensive Total Rewards package that our U.S. colleagues and their families can count on, which includes:
A choice of national medical and dental plans, and a national vision plan, including health incentive programs
Employee assistance and family support programs, including commuter benefits and tuition reimbursement
At least 120 hours paid time off (PTO), 10 paid holidays annually, paid parental leave (3 weeks for bonding and 8 weeks for caregiver leave), accident and life insurance, and short- and long-term disability in accordance with company policy
Retirement and savings programs, such as our competitive 401(k) U.S. retirement savings plan
Employees’ Stock Purchase Plan (ESPP) offers eligible colleagues the opportunity to purchase company stock at a discount
For more information on our benefits, please visit: https://jobs.thermofisher.com/global/en/total-rewards