User Acquisition Manager (Taboola, Outbrain, NewsBreak)

ABOUT US Ruby Labs is a leading tech company that creates and operates innovative consumer products. We offer a diverse range of opportunities across the health, education, and entertainment industries. Our innovative teams are driving the future of consumer-led products, and we're always looking for passionate individuals to join us. Learn more about our story at: https://rubylabs.com/about-us/ ABOUT THE ROLE We are seeking a User Acquisition Manager to join our growing performance marketing team and drive subscriptions through web funnels within a single product. This role is primarily focused on Native Advertising channels, including Taboola, Outbrain, NewsBreak, and similar discovery platforms. KEY RESPONSIBILITIES Campaign Management (Native Traffic) - Manage and optimize campaigns on Taboola, Outbrain, NewsBreak - Monitor performance and optimize bids, targeting, and placements - Support budget pacing to maximize CPA efficiency and ROAS Creative Testing & Collaboration - Brief and review native creatives (headlines, images, advertorials) - Test messaging and creative angles - Analyze creative performance and trends Funnel & Landing Page Optimization - Optimize landing pages and funnels for native traffic - Improve CVR and subscription performance Data Analysis & Insights - Track CPA, CTR, CVR, retention, and LTV - Collaborate with data teams to drive insights Campaign Structure & Optimization - Run A/B tests across creatives, audiences, and pages - Identify scalable combinations Market & Platform Research - Stay current on native ad trends and competitors Cross-functional Collaboration - Work with creative, data, and product teams QUALIFICATIONS - 1+ year in User Acquisition or Performance Marketing - Experience with native platforms or strong interest to learn - Strong analytical skills and Excel/Google Sheets proficiency LOCATION Ruby Labs operates within the CET (Central European Time) zone. Applicants from any country are welcome to apply for the position as long as they are located within approximately ± 4 hours of CET. This ensures optimal collaboration and communication during working hours. BENEFITS Discover the perks of being part of our vibrant team! We offer: - Remote Work Environment: Embrace the freedom to work from anywhere, anytime, promoting a healthy work-life balance. - Unlimited PTO: Enjoy unlimited paid time off to recharge and prioritize your well-being, without counting days. - Paid National Holidays: Celebrate and relax on national holidays with paid time off to unwind and recharge. - Company-provided MacBook: Experience seamless productivity with top-notch Apple MacBooks provided to all employees who need them. - Flexible Independent Contractor Agreement: Unlock the benefits of flexibility, autonomy, and entrepreneurial opportunities. Benefit from tax advantages, networking opportunities, reduced employment obligations, and the freedom to work from anywhere. Read more about it here: https://docs.google.com/document/d/1nkrN76JlZkbKj9WSOhlT1_mni_CZeDkHdwfIjPXVwvk/preview?tab=t.0#heading=h.ndsdl4wapxtt Be part of our fast-growing team and seize this excellent opportunity for personal and professional growth! INTERVIEW PROCESS After submitting your application, we conduct a thorough review which typically takes 3 to 5 days, but may occasionally take longer due to the volume of applications received. If we see a potential fit, we proceed with the following steps: - Recruiter Screening (40 minutes) - Technical Interview (60 minutes) - Final Interview (45 minutes) LIFE AT RUBY LABS At Ruby Labs, we move fast, aim high, and expect the same from our team. We’re not here to play small—we’re here to build, grow, and win. That means we look for people who are ambitious, driven, and ready to give their best every single day. This is a place for individuals who thrive under pressure, embrace challenges, and see opportunity in every obstacle. If you’re hungry to achieve, motivated by impact, and want to grow at the speed of your own ambition, Ruby Labs offers the platform to make it happen. Here, effort is matched with reward. We recognize those who go all in and deliver results, and we create space for people who want more—more responsibility, more growth, and more success. #LI-Remote