Global Consumer Insights Lead – Rx-to-OTC Switch

Opella is the self-care challenger with the purest and third-largest portfolio in the Over-The-Counter (OTC) & Vitamins, Minerals & Supplements (VMS) market globally.    Our mission is to bring health in people’s hands by making self-care as simple as it should be. For half a billion consumers worldwide – and counting.  At the core of this mission is our 100 loved brands, our 11,000-strong global team, our 13 best-in-class manufacturing sites and 4 specialized science and innovation development centers. Headquartered in France, Opella is the proud maker of many of the world’s most loved brands, including Allegra, Buscopan, Doliprane, Dulcolax, Enterogermina, Essentiale and Mucosolvan.   B Corp certified in multiple markets, we are active players in the journey towards healthier people and planet. Find out more about our mission at www.opella.com.    About the Job    The Consumer Insights Lead – Rx‑to‑OTC Switch is a strategic role within Opella’s Global Switch Commercial team. The position ensures that consumer insights sit at the heart of decisions that drive Opella’s Rx‑to‑OTC switch programs—from early development through regulatory processes, commercialization, and post‑launch performance. This role partners closely with cross‑functional teams to translate diverse data sources into clear, actionable guidance that shapes regulatory, medical, and commercial outcomes. As the ultimate champion of the consumer, the Consumer Insights Lead helps teams answer critical consumer questions by selecting, designing, and fielding the right studies, interpreting the findings, and translating data and insights into actionable recommendations. The role plays a critical part in informing both current switches and future switch innovation opportunities. The role is a core member of Global Switch Commercial Team, and a connected contributor within the CXI community, sharing and adopting best practices. Main Responsibilities:   Consumer‑Led Strategy for Rx-to-OTC Switches Act as the consumer voice across all switch workstreams, including regulatory, medical, commercial, and innovation discussions. Ensure people‑centricity influences claims, communications, risk mitigation, and overall switch readiness, impacting all elements of the marketing mix, from claims and communications to packaging and pricing decisions   Cross‑Functional Business Partnering Serve as a trusted strategic insights partner for R&D, Medical, Regulatory, Trade & Shopper, BD&L to help guide strategic decisions, rooted in data and consumer understanding. Align on key business questions and insights needs that support regulatory milestones and market success. Integrate learning across data sources to shape clear, insight‑driven strategic recommendations.   Research Leadership & Insight Excellence Lead qualitative and quantitative custom and syndicated research aligned to the switch agenda. Ensure rigor, compliance, timeliness, and fiscal responsibility in all research initiatives. Provide insight‑driven guidance across positioning, claims, messaging, brand architecture, and creative evaluation.   Product Innovation & Whitespace Switch Development Support new product innovation for future switch candidates by identifying unmet needs, behavioral barriers, and category whitespaces Validate opportunities through rigorous market sizing—using volumetric analyses and syndicated data—to assess prevalence and identify undertreatment gaps Commercialization Readiness & Market Enablement Create global insights‑based guidance for markets, including toolkits, frameworks, and best practices. Translate research findings into actionable strategies for launch planning, communication, shopper activation, and HCP engagement. Collaborate with analytics partners to evolve strategies based on brand performance and tracking.   Global–Local Integration Ensure global consistency while enabling local flexibility, balancing globally aligned frameworks with market‑specific adaptations. Work closely with the CXI community to share, adopt, and strengthen global insights practices.   Competitive, Category & Social Insight Maintain an up‑to‑date understanding of category dynamics, competitive moves, macro trends, and consumer behavior shifts. Bring forward relevant social, digital, and cultural insights to inform strategy. About You:  Bachelor’s degree in Marketing, Business, Innovation, Social Sciences, or related field required. 5+ years of experience in consumer insights across healthcare, OTC, FMCG, wellness, or related sectors. Experience with Rx‑to‑OTC switches strongly preferred. Demonstrated expertise across brands, communication, segmentation, innovation, and shopper research. Strong experience partnering with cross‑functional stakeholders and influencing at senior levels. Global or multi‑market exposure is an advantage. Deep consumer empathy and ability to translate insights into actionable decisions. Strong framing, storytelling, and simplification capabilities. Broad qualitative and quantitative methodological expertise. High collaboration, influence, and cross‑functional leadership skills. Agile mindset, with an ability to thrive in dynamic environments. Why us?  ​ At Opella, you will enjoy doing challenging, purposeful work, empowered to develop consumer brands with passion and creativity. This is your chance to grow new skills and be part of a bold, collaborative, and inclusive culture where people can thrive and be at their best every day.  We Are Challengers.  We are dedicated to making self-care as simple as it should be. That starts with our culture. We are challengers by nature, and this is how we do things:  All In Together: We keep each other honest and have each other's backs.  Courageous: We break boundaries and take thoughtful risks with creativity.  Outcome-Obsessed: We are personally accountable, driving sustainable impact and results with integrity.  Radically Simple: We strive to make things simple for us and simple for consumers, as it should be.    Join us on our mission. Health. In your hands.  www.opella.com/en/careers    Opella Inc. and its U.S. affiliates are Equal Opportunity and Affirmative Action employers committed to a culturally diverse workforce. All qualified applicants will receive consideration for employment without regard to race; color; creed; religion; national origin; age; ancestry; nationality; marital, domestic partnership or civil union status; sex, gender, gender identity or expression; affectional or sexual orientation; disability; veteran or military status or liability for military status; domestic violence victim status; atypical cellular or blood trait; genetic information (including the refusal to submit to genetic testing) or any other characteristic protected by law.  North America Applicants Only The salary range for this position is: 125,500.00 - 169,688.00 USD Annual All compensation will be determined commensurate with demonstrated experience. Employees may be eligible to participate in Company employee benefit programs. Additional benefits information can be found through the LINK.   #GD-SA  #LI-SA  #LI-HYBRID